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The Build Good Fundraising Podcast

Our podcast offers practical tips and strategies to help non-profit leaders like you grow their revenue and impact so they can do more good in the world. You’ll learn from experts and practitioners who are successfully building a broad base of donors. From direct mail and digital marketing to monthly giving and legacy giving programs, you’ll get fresh ideas and actionable strategies you can implement at your non-profit today.

#67: BG Live— How charity: water tests new fundraising channels like direct mail and DRTV, with Megan Toscano

Welcome to the first ever BG Live—a live recording of the podcast on Zoom that anyone can join.To make sure you’re invited to future BG Lives, make sure to sign...

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#66: The best of legacy giving

On today’s podcast, we’re revising the best advice and proven practices on how to get more gifts in wills.For many of your donors, the gift they leave in their will...

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#65: The best of monthly giving

Today we’re taking a look back at the best practical advice on monthly giving our guests have shared on the podcast. From what it takes to build a flagship monthly giving...

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#64: The operating system you need to structure your fundraising shop

Here’s a common pain point for many nonprofit CEOs and fundraising leaders: we’re spending too much time on the operations of the shop, and not enough time connecting with donors.There...

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#63: 3 easy automations that improve the donor experience—without having to code, with Daniel Lombardi

Do you shy away from building custom online experiences and automations because you think you need to hire a developer or know how to code?The good news is there are...

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#62: The 3 lanes of fundraising, with Michael Dixon

You’ve often heard us talk on this podcast about getting closer to your donors and leading them toward making their best gift for your organization—a gift that is meaningful to...

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#61: Fundraising when your donors are facing inflation and political turmoil

There’s no way around it: our world is a mess. Giving has levelled off after a season of overwhelming generosity. We’re facing record inflation. The housing market is unpredictable. The...

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#60: What’s changed—and hasn’t—in email fundraising over the last decade, with Ben Johnson

For many of us who grew up with the internet, email marketing seems like a fairly established medium. But compared to most other forms of marketing and fundraising, email is still...

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#59: Creative deviations in fundraising, with John Lepp

What does a person get when they make a gift to charity? Most of the time, they’re not buying a product or service. They’re buying a story about the kind of...

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#58: A better way to measure and improve donor satisfaction, with Kevin Schulman

If you’re a regular listener of this podcast, you know intuitively that the donor experience is more important than just getting the gift. Because a great experience leads to greater commitment,...

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