
#56: How to thank your donors using philanthropic psychology, with Jen Shang
Have you heard of philanthropic psychology….or phil psych for short? It’s the science behind fundraising that first and foremost cares about stewarding the love that
Our podcast offers practical tips and strategies to help nonprofit leaders like you grow their revenue and impact so they can do more good in the world.
You’ll learn from experts and practitioners who are successfully building a broad base of donors. From direct mail and digital marketing, to monthly giving and legacy giving programs, you’ll get fresh ideas and actionable strategies you can implement at your nonprofit today.
Our podcast offers practical tips and strategies to help nonprofit leaders like you grow their revenue and impact so they can do more good in the world.
You’ll learn from experts and practitioners who are successfully building a broad base of donors. From direct mail and digital marketing, to monthly giving and legacy giving programs, you’ll get fresh ideas and actionable strategies you can implement at your nonprofit today.
Have you heard of philanthropic psychology….or phil psych for short? It’s the science behind fundraising that first and foremost cares about stewarding the love that
How important is your organization’s brand when it comes to the success of your fundraising? How about your culture? Today’s guests have a strong point
Have you ever run a phonathon? They’re a tried-and-true way of engaging donors and raising money, especially for higher education institutions. However, running a successful
Would you like to acquire, keep and upgrade new donors online? And do it all using marketing automation? It’s possible—by building a digital fundraising factory. And
Is your nonprofit profitable? Do you plan to run a surplus every year? When you cost out projects for funders or donors, do you include
Monthly donors…we all want more of them. Today we’re going to hear how Greenpeace Canada uses a simple email strategy to grow monthly giving. And
Your offer is the single most important thing that makes a difference in your fundraising. It’s how you move donors toward greater generosity and inspire
On the eve of the new year 2022, there’s no mistaking that the world has changed—and that includes fundraising. The role of charity and public
“The phone exists for the owner’s convenience, not yours, right? When we call somebody, we are asking to be let into their busy day. We’re
Good fundraisers know that stories work better than statistics, that characters work better than calculations and that whoever tells the best story wins. Still, we
In this FREE video mini-course, you’ll learn how to create a clear and compelling fundraising message that moves donors to action. Spend just a few minutes learning what motivates people to give, and your next appeal, email or newsletter could raise a lot more money.