Grow your revenue and keep more of your donors—with a team of fundraisers working with you.
If your organization earns $1m to $5m in annual donation revenue, let our team handle your fundraising communications so you can focus on doing the things only you can do: building human, personal, 1:1 relationships with your donors.
Increase donor retention and lifetime value
Build your major gift pipeline
Focus your time on mission-critical work
Does this sound familiar?
You’re at a small-to-medium sized non-profit, and you know your fundraising appeals, newsletters, and email marketing could be better.
You know they could likely be performing better.
You know you should be communicating with donors more frequently.
You know the donors you already have on file could likely be giving a lot more… if only they felt more involved. More valued. More updated. More cared for.
And you know that making your donors feel like an important part of the team—by listening, engaging, asking, celebrating, and reporting—will help you raise more money.
But your team is maxed out.
If they’re also tasked with creating effective appeals and newsletters, plus staying on top of email marketing and proven digital strategies…
…how will they have time to steward donors personally and build meaningful relationships?
After all, you can’t outsource personal relationships. They’re the #1 biggest asset your organization has.
The last thing you want is to ignore—and disappoint—donors.
But you’re feeling stuck. You know what you should do. But you just don't have the capacity to do it all.
If you take an honest look at your fundraising, do any of these describe your situation?
You’re in financial maintenance mode
You’re not raising as much money as you think you could
Losing more donors than you’re gaining
And finding news ones is expensive
Lacking a pipeline for larger gifts
Not enough supporters are upgrading their gifts
The consequences?
You might be leaving your fundraising growth up to chance.
But your mission is way too important for that.
You need a support system to help you make your donors feel seen, heard, valued, connected—and inspired to give.
What could a solution look like?
There’s no “one size fits all” fundraising solution-in-a-box… but ideally:
What if we could take some of those problems off your desk—so you can get back to doing important mission work?
Look, we won’t pretend to have all the answers.
After all, the only fundraising experts are your donors.
And we’re not promising a magic bullet that will fix all your fundraising problems.
But we’ve created a system designed for non-profits who:
- Want to grow their revenue from individual donors
- Want donors to feel like an important part of the team
- Want to offload the busywork of creating effective appeals, newsletters, and email marketing so they can spend more time meeting personally with donors and building human, authentic, messy, 1:1 relationships with the wonderful humans who care about their cause
Here’s How It Works
Our process for working with non-profits to raise more money, from more donors, more often
Run a Fundraising Review
We begin by analyzing your entire fundraising program, including auditing your data, donor file, and your current fundraising activities. We also get a download of your programs, initiatives, outcomes, brand voice, and calendar.
Create A Fundraising Plan
Based on your planned activities, events, and goals, we create a proposed calendar for the next 12 months to listen, engage, ask, celebrate, and report back to your donors. Together with you, we finalize the plan—and begin executing!
Design Core Offers
Over a series of “Offer Hours” (brainstorming sessions), we’ll help develop a suite of specific fundraising asks that we’ll use for your appeals and campaigns. As we begin working with you, we’ll test these offers to see what your donors are most interested in—and most likely to respond to.
Run Kick-Off Calls
For each project in the Fundraising Plan, we’ll run a Kick-Off Call with your team to make sure we’re all on the same page when it comes to the offer, the timeline, the audience, and what we’re testing.
Create Strategic Briefs
After the Kick-Off Call, you’ll get a detailed brief defining exactly what the appeal or newsletter will say, what the offer is, which donor segments will get the campaign, what we’re testing, what the key approval dates are, and more.
Copy Approvals
After you approve the Strategic Brief, we’ll write the appeal/newsletter/survey, email campaign, landing page, post-donation page, and thank you note—all for you to review and approve.
Design Approval
Once you’ve approved the copy, we’ll design the appeal/newsletter/survey. And we’ll design all digital assets for your webpage and email campaign (hero image, banners, etc.).
Data Prep
We’ll request the mailing list from you, with instructions on how to pull the reports for the different segments. Then, we’ll calculate the gift ask amounts for each donor.
Files Go To Print
Finally, we’ll get all the files prepped and ready to go to the printer.
Landing Page Review
While the appeal is being printed, we’ll test and review your campaign landing page to make sure it’s optimized.
Analyze Results
We’ll review the results of each appeal and newsletter carefully, and use the results to help us improve your fundraising in the future.
Quarterly Fundraising Review
Once a quarter, we’ll evaluate where you’re at with your yearly fundraising goals—and set some time aside to course correct, if needed.
Coaching and Training
Throughout the year, you’ll have bi-weekly strategy sessions with your dedicated Fundraising Strategist. Along the way, they’ll teach you everything we know. You can, of course, ask questions at any time. Help is never far away!
“Since working with BuildGood, we’ve seen a 53% growth in revenue compared to last year. Not only did we raise more money from active donors, our lapsed donor reactivation is up by 119%, and our revenue from reactivated donors is up 144%.”
You’ll ❤️ Having a Team in Your Corner
Your own dedicated Fundraising Strategist
Your main contact will be your Fundraising Strategist who will manage every aspect of our work with you. They’re always responsive via email, and they’ll send you regular updates on where your projects are at.
Your projects = managed. Your mind = at peace.
We will project manage all of our work together—and keep everything on track, on time, and on budget! We’ll create production schedules, make sure the dates work for your team, and even (gently) remind you when things are due on your end.
Clear systems and processes for everything
Through trial and error, we’ve created systems and processes to make your life easier and your projects run seamlessly. Weekly updates emails? Check. Bi-weekly meetings? Check. Structured workflow? Check. You’re dealing with enough uncertainty—working with our team might just be the most predictable thing you’ll do all year.
What You’ll Do
You’ll have offloaded most of your work to us, but there’s still a few things you’ll need to do to raise as much money as possible.
You’ll need to:
You’ll grow your impact—and finally feel confident about your fundraising.
You’ll breathe easier knowing you’re putting your best foot forward with your fundraising. Your donors will be more engaged. Their commitment to your organization will increase. You’ll raise more money in the long-term. And you’ll finally have the time to focus on the things only you can do: grow your mission.
“We knew we had unlocked value in our donor file, but we needed some help and a strategy to encourage donors to make their best gift to our organization. BuildGood helped us create a mid-level donor program that focuses on personalized appeals with higher offers. Since working with the BuildGood team, we have often doubled our income from mid-level donor campaigns.”
Your Investment for Revenue Growth
Starting At
$7,000/month
Does It Work?
Want us to help you grow your fundraising revenue?
If you’d like a support system to help you boost your fundraising and accelerate donor retention, book a free session with one of our Fundraising Strategists.
Book A Free Strategy Session
One of our Fundraising Strategists will help you assess your greatest opportunities for growth.
We’ll help you determine if we’re a good fit for your needs.
We won’t waste your time or money. We’re only interested in working with organizations we can truly help.
You’ll start engaging more donors immediately—and breathe easier.
Our zero-risk-to-you, 90-day, 100% money-back guarantee means you can get started with our team right away.