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#74: How I Built Good: The Adventure Project, with Becky Straw

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In a new segment of the pod we’re calling How I Built Good, we interview nonprofit founders, entrepreneurs and leaders on how they’re building good in the world. 

Starting with Becky Straw. 

She never set out to become a founder. 

But when she was let go from her job at fast-growing water charity, she bought a wireless printer the next day to start building The Adventure Project.

With a passionate co-founder and a crew of volunteers by her side, Becky raised the first $40,000 with a clever marketing campaign.

Today, the organization provides people in 6 countries with the tools and skills to become profitable entrepreneurs—and fund their ventures to create solutions to poverty in their own communities.

The people they help learn a specialized trade and receive the mentorship and education to thrive. So they can earn an income, and wake up each day filled with purpose and pride.

In our chat with Becky, she gets into: 

  • how she started the org with $0 and a wireless printer
  • how the org is finding a sustainable business model without having to only rely on campaign after campaign 
  • a life-changing moment on a rural, bumpy, washed out road in Liberia that still motivates her today
  • the philosophy behind treating the $10 donor like the $1,000 donor

You can find out more about The Adventure Project right here

➡️ Join our FREE training on how to create compelling fundraising messaging that leads donors to action and raises more money, from more people, more often—simply by changing the words you use: 

🤔 What else would you like to know about improving your fundraising and becoming an effective nonprofit marketer? Connect with Mike Duerksen on LinkedIn: 

🔔 Follow the Build Good Fundraising Podcast on your favourite podcast app—and never miss a new episode: 

❤️ And if you haven’t yet, subscribe to our Youtube channel for more fundraising videos and actionable strategies that will help you grow your revenue and impact: 

Thanks for listening! 


#Fundraising #Nonprofit #Philanthropy #Marketing 

Interested in  working with a fundraising agency to grow your nonprofit?

BuildGood is a fundraising agency that helps nonprofits raise more money from individual donors. Let our team of experts create your fundraising appeals, emails and newsletters for you, and reclaim the time to do the thing only YOU can do: build genuine, human, personal relationships with your donors. 

You’ll add proven expertise to your team. You’ll benefit from tested and proven strategies that will make you more money. And you’ll have peace of mind that you’re putting your best foot forward with your fundraising. 

➡️For more information, go here:

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