#66: The best of legacy giving

On today’s podcast, we’re revising the best advice and proven practices on how to get more gifts in wills. For many of your donors, the gift they leave in their will might the largest gift they ever make to your charity. Not only that, but research has shown that donors who choose to leave a gift in […]

#65: The best of monthly giving

Today we’re taking a look back at the best practical advice on monthly giving our guests have shared on the podcast.  From what it takes to build a flagship monthly giving product, to tactical advice on upgrading monthly gifts, to how to resource a strong monthly giving program—we’re revisiting “can’t miss” content that’ll help you […]

#64: The operating system you need to structure your fundraising shop

Here’s a common pain point for many nonprofit CEOs and fundraising leaders: we’re spending too much time on the operations of the shop, and not enough time connecting with donors. There is a way to reclaim some of that time. But it’s not sexy. It’s not glamorous. It’s kind of a pain to implement at […]

#61: Fundraising when your donors are facing inflation and political turmoil

There’s no way around it: our world is a mess. Giving has levelled off after a season of overwhelming generosity. We’re facing record inflation. The housing market is unpredictable. The stock market is a mess. Supply chains are broken.  Society seems to be more polarized than ever before. And the ongoing war in Ukraine is […]

#43: How to convert social media fans and followers into donors with Julia Campbell

If you are struggling to use social media—particularly Facebook—to drive revenue and contribute to your fundraising, today’s episode is for you. We are talking to Julia Campbell, the author of Storytelling in the Digital Age: A Guide for Nonprofits.  Julia runs a digital marketing consulting business, where she helps nonprofits stop spinning their wheels on social […]

#42: How to turn monthly givers into legacy donors with Ligia Peña

Did you know monthly donors are six times more likely to become legacy donors? They are the most committed and loyal to your organization. They’re in the habit of giving to you every single month. And many have been with you for years. Yet, most nonprofits don’t really consider monthly donors in their legacy marketing. That’s […]

#41: A 3-step framework to test donor preferences & behaviour with Cherian Koshy

Have you ever wished you could read your donors’ minds?   Today’s podcast is going to give you a three-step framework you can use to gain some insight into your donors’ preference and giving behaviour. We’re talking to Cherian Koshy, Director of Development for the De Moines Performing Arts.  Cherian is the world’s only certified […]

#40: This is how you win back lapsed donors

Acquiring new donors is hard—and expensive. It’s also necessary.  But are you missing out on your best source of donor acquisition? It’s lapsed donors.  It’s easy to forget about them, but that would be a tragic thing to do. Because you’ll be ignoring people who have proven that they care about the issue your nonprofit […]